Refund Policy

Last updated: 8 June 2026

DAC is committed to your satisfaction. This Refund & Returns Policy outlines eligibility, process, and timelines in line with the Consumer Protection Act, 2019.

Effective date: 1 June 2026  |  Last updated: 8 June 2026

30-day easy returns on most items — unworn, unwashed, with original tags and packaging intact.

1. Return Eligibility

You may return products within 30 days of delivery if:

  • Item is unused, unworn, unwashed, and in original condition
  • All original tags, labels, and DAC packaging are intact
  • Proof of purchase (order number/invoice) is provided

2. Non-Returnable Items

As permitted under applicable law and hygiene standards, the following cannot be returned or exchanged:

  • Innerwear, lingerie, swimwear, and socks (hygiene reasons)
  • Personalised, monogrammed, or made-to-order items
  • Products marked "Final Sale" or purchased at 50%+ discount (unless defective)
  • Items without original tags or damaged due to customer misuse
  • Gift cards and digital products

3. Defective or Wrong Items

If you receive a defective, damaged, or incorrect product, contact us within 48 hours of delivery with photos. We will arrange a free pickup and offer a full refund or replacement at no extra cost — as required under the Consumer Protection Act for goods not conforming to description or quality.

4. How to Initiate a Return

  1. Log in to your account → My Orders → select Return Item, or
  2. Email support@dacfashion.com with order number, item details, and reason for return.
  3. Our team will confirm eligibility and share pickup/reverse logistics instructions within 2 business days.
  4. Pack the item securely in original packaging and hand over to the assigned courier.

5. Refund Process & Timelines

Payment MethodRefund Timeline
UPI / Wallets / Cards / Net Banking5–7 business days after quality check
Cash on Delivery (COD)Bank transfer within 7–10 business days
Store Credit (if opted)Instant upon approval

Refunds are credited to the original payment method only. Shipping charges are non-refundable unless the return is due to our error or a defective product.

6. Exchanges

Size or colour exchanges are subject to availability. Request an exchange through the same return process. If the replacement item costs more, you pay the difference; if less, we refund the balance.

7. Cancellation Before Dispatch

Orders may be cancelled before dispatch from your account or by contacting support. Full refund will be processed within 5–7 business days. Once shipped, cancellation is not possible — please initiate a return after delivery.

8. Consumer Rights

Nothing in this policy limits your statutory rights under the Consumer Protection Act, 2019, including rights relating to unfair trade practices, defective goods, and deficiency in service. For unresolved complaints, you may escalate to the relevant Consumer Disputes Redressal Commission.

Government & Regulatory Compliance (India)

DAC operates in accordance with applicable Indian laws governing e-commerce, consumer protection, taxation, and digital data. Key frameworks include:

  • Consumer Protection Act, 2019 and Consumer Protection (E-Commerce) Rules, 2020 — fair trade practices, transparent pricing, and accessible grievance redressal.
  • Information Technology Act, 2000 and IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 — lawful use of platform, grievance officer, and content compliance.
  • Digital Personal Data Protection Act, 2023 (DPDP Act) — lawful collection, purpose limitation, and rights of data principals.
  • Legal Metrology (Packaged Commodities) Rules, 2011 — accurate display of MRP, net quantity, and manufacturer/importer details on product labels.
  • Goods and Services Tax (GST) — applicable taxes are included in displayed prices unless stated otherwise; tax invoices are provided with orders.
  • Payment and Settlement Systems Act, 2007 and RBI guidelines — secure electronic payment processing through licensed payment aggregators.

Consumers may also approach the National Consumer Helpline (1915) or file complaints via edaakhil.nic.in for unresolved disputes, in addition to our internal grievance process.

Contact & Grievance Redressal

DAC Pvt. Ltd.
42 MG Road, Indiranagar, Bengaluru, Karnataka 560001, India

Business hours: Monday–Saturday, 10:00 AM – 7:00 PM IST (excluding public holidays).